The Price is Right

The Price is Right

When it comes to selling your house, the right price matters. Competitive pricing generates the most activity from buyers and agents, while a price that's too high can contribute to a longer stay on the market and, ultimately, a drop in price to compete with newer, well-priced listings.

The simple fact is that buyers and sellers determine market value. In other words, the value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today's market.

This is because buyers base their pricing decisions on comparisons to the prices other properties have sold for in your area. Through our competitive market analysis, we'll help you find the pricing sweet spot for your home.

A house that's priced at market value attracts the maximum amount of the market's potential buyers. Raise that asking price by just a bit above market value, and the percentage of potential buyers will decrease substantially.

When you're ready to sell, you need trusted local experts in your corner. With offices in Palm Springs, Rancho Mirage and Redlands we can help to sell or buy your home anywhere in the Coachella Valley or the Inland Empire. Call us today to arrange a WaiKool personalized consultation.


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